THE NAME

The name Louvière is rooted in the French and Latin word luminaria, which translates to light. Our brand embodies elegance and simplicity while creating clean beauty for all. Louvière reflects within each of you the radiance and beauty of light.

CRAFTED WITH INTENTION

  • The Louvière Standard

    • Louvière Is: Proudly made in California. Cruelty Free. Dye Free. Vegan. Sourced with organic ingredients.
    • Louvière Is Not: Lip Dew is not contaminated with dyes, artificial fragrances, or parabens. We do not test on animals.
    • Redefining Beauty: Louvière's mission is to empower clean beauty standards. Louvière embraces your light from within with organically sourced botanicals.
  • What We Believe In

    • Sustainability: Our ingredients are organically sourced in California. We share a dedication to a greener planet.
    • Commitment: We uphold genuine and honest practices in our research and product development.
    • Empowerment: Our cruelty free products embrace your radiance and confidence from within.
  • The Louvière Ethos

    • Our Mission: Our mission is simple, to help people see the beauty in themselves.
    • What We See: We envision a world where beauty is an infinite expression within each individual.
    • The Heart of Our Work: We aim to shift how the world perceives beauty; championing self-love and confidence for all.

OUR STORY

Louvière Lip Dew is hand-crafted in California with organically sourced ingredients that moisturize and protect your skin. At Louvière, we believe that beauty is rooted in clean ingredients which are free of additives. We want your beauty to radiate, and from within.

At Louvière, we believe that everyone should be confident in their own skin. We are rooted in a profound commitment—to soothe and heal dry skin. This is something born from a personal connection to the challenges of Ichthyosis Vulgaris, faced by one of our co-founders. In the year 2025, Louvière emerged with a mission: to make skin care comprehensive and clean enough for all skin types.  

In our pursuit of redefining beauty standards, Louvière is dedicated to empowering individuals to embrace their unique features. We understand that true beauty knows no limitations, and our products are designed to inspire confidence and self-love. As you embark on the Louvière journey, you'll understand why Lip Dew is a daily beauty ritual. 

EDITORIAL

  • Santa Monica Proper Event: Louvière Beauty Debuts Lip Dew with St. Lucia

    Santa Monica Proper Event: Louvière Beauty Debu...

    Some evenings feel cinematic from the very first step inside, and the Proper Presents: Louvière Beauty x St. Lucia soirée at the Santa Monica Proper Hotel was precisely that. Guests were...

    Santa Monica Proper Event: Louvière Beauty Debu...

    Some evenings feel cinematic from the very first step inside, and the Proper Presents: Louvière Beauty x St. Lucia soirée at the Santa Monica Proper Hotel was precisely that. Guests were...

  • The Science of Lip Care: How to Prevent Dry Lips

    The Science of Lip Care: How to Prevent Dry Lips

    Introduction: The persistent discomfort of dry, chapped lips is a common woe, often defying our attempts at a solution.  It's a daily struggle against the elements—seasonal shifts, environmental challenges, and...

    The Science of Lip Care: How to Prevent Dry Lips

    Introduction: The persistent discomfort of dry, chapped lips is a common woe, often defying our attempts at a solution.  It's a daily struggle against the elements—seasonal shifts, environmental challenges, and...

  • The Essence of Louviere: A Luminous Beginning

    The Essence of Louviere: A Luminous Beginning

      Crafting Beauty: The Louvière Story Established in 2023, our journey began with a simple yet profound mission: to redefine beauty standards and make every individual feel comfortable, confident, and...

    The Essence of Louviere: A Luminous Beginning

      Crafting Beauty: The Louvière Story Established in 2023, our journey began with a simple yet profound mission: to redefine beauty standards and make every individual feel comfortable, confident, and...

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